Category: Computer Technology

Yahoo!’s Earnings and the Future of Display Ads

Investors were upset that Yahoo! Inc.’s (YHOO) quarterly results showed a sharp drop in display advertising revenue. And, based on its forecasts, that will not get any better soon. The Yahoo! trouble is not an isolated case. Display rates have started to collapse across the industry, making a chance for Internet advertising to expand as fast as it has over the past decade impossible. That represents trouble for tens of thousands of businesses.

Yahoo!’s revenue fell 7% in the second quarter compared to last year, drifting down to $1.22 billion. Wall St. focused mostly on one comment:

Iconic Brands That Just Vanished

GAAP display revenue was $472 million for the second quarter of 2013, a 12 percent decrease compared to $535 million for the second quarter of 2012.

At the same time, there was no evidence that Yahoo!’s audience fell, so the yield from the average display ad fell considerably.

Yahoo! holds a special place among America’s Internet companies. In the United States, according to research firm comScore, it had a monthly audience of unique visitor that was above 192.9 million in May. That put it a very close second to Google Inc.’s (GOOG), which was 193.5 million. Because of its huge size, the trends set by Yahoo! almost certainly represent those of most of the balance of the industry.

States That Drink the Most Beer

The bane of display advertising today is that so many Web properties have decided to stake their futures on content delivered on small devices, which include, primarily, smartphones. All of the evidence indicates that advertisers will pay less for messages they post on these smaller screens. Actually, the amount marketers will pay for this content environment is much, much less than for traditional display ads that appear on personal computers (PCs). In an attempt to chase the online content audience as it migrates away from PCs, Internet companies have badly damaged future revenue prospects. The trouble is that people will watch content on smaller screens whether online content sites like it or not.

Most experts hope that falling display ad rates can be offset by the increase in video content on the Internet. Advertisers will pay a great deal more for video ads than display ads. So, there is a rush to create this sort of programming. But the likelihood that video can balance the drop in display rates appears unlikely.

Beyond Google’s YouTube, the amount of video posted on the Internet by large content companies is relatively small. In May, Google sites had 154.4 million unique video viewers, driven almost exclusively by YouTube. These visitors spent an average of 437 minutes on Google sites in May. After that, video viewership at other sites drops very sharply. For example, Microsoft Corp. (MSFT) sites had 45.2 million unique video viewers in May. The average time these viewers spent watching video on Microsoft sites was only 36.9 minutes, barely more than a half-hour TV show.

Internet advertising may remain at current levels in terms of volume, but the monetary yield from these ads likely will never return.


Software maker E2open plans more revenue, less BlackBerry

Supply chain management software maker E2open Inc (EOPN.O) expects its revenue to hit $100 million for the first time next fiscal year, after replacing its dependence on BlackBerry Ltd (BB.TO) and PC makers with a host of new customers.

Chief Executive Mark Woodward said he expected E2open, which went public a year ago, to boost its sales in the 12 months to February 2015 after adding up to 20 new enterprise customers in the current fiscal year.

“We do $80 million (in revenue) this year and we grow 30 percent next year. That should get us there,” Woodward said in an interview, referring to the $100-million revenue target.

E2open, which makes cloud-based software designed to assist companies in managing their supply chains, has more than doubled its annual revenue in the five years since Woodward took charge. Revenue in the fiscal year to February 28, 2013, was $75 million.

The company’s shares have risen about 35 percent since they began trading on the Nasdaq on July 26 last year.

Three of the six analysts covering E2open have a “strong buy” rating on the stock. The other three rate it “buy”, according to Thomson Reuters data. The company has a market capitalization of $460 million.

With a customer base that includes Coca-Cola Co (KO.N), Unilever Plc (ULVR.L), IBM (IBM.N) and Cisco Systems Inc (CSCO.O), E2open has been diversifying to cut its dependence on any one large customer.

Last year, that customer was Canadian smartphone maker BlackBerry (BBRY.O).

Woodward said he expected BlackBerry’s contribution to E2open’s revenue to fall to less than 3 percent in the current fiscal year from nearly 15 percent last year.

BlackBerry, which pioneered on-the-go email with its handsets and messaging systems, has slipped into tough times as it struggles to keep pace with nimbler rivals.

Woodward said BlackBerry’s quarterly shipments of about 7 million units were between a quarter and a third of the volume contracted when it became a customer of E2open four years ago.

“Their usage of our systems, just because they are selling less handsets, has come down dramatically,” said Woodward.

E2open has, on average, signed up 17 enterprise customers in each of the last two years. In total, it has 76 enterprise customers – those which buy E2open’s software as well as pay for access to its network of suppliers and trading partners.

Computer maker Dell Inc (DELL) brought in 22.5 percent of E2open’s revenue in fiscal 2011. Now, it accounts for less than 5 percent – even though its contribution in dollar terms has risen, Woodward said.

“The original deal that we signed with Dell was for $3.2 million for three years,” he said. “The last bill we signed with Dell was for $3.2 million per year.”

British mobile telephone company Vodafone Group Plc (VOD.L) (VOD.O) is the largest customer for Foster City, California-based E2open, having contributed 12.1 percent of the company’s revenue last fiscal year.

Another customer, Seagate Technology LLC (STX.O), held a 9 percent stake in E2open as of December last year.


Google Maps Back Wins Feature Offline Cache

As we know, Google Maps has been updated a few days ago. Unfortunately the update is gained criticism because of ‘loss’ offline cache feature maps that lead the user must constantly connected to Google to use the service.
The criticism has received a response from Google. Not long ago, Google said it would issue a new update featuring the option to store the offline cache on the Maps application has been rolled out for Android. This option will be installed at the bottom of the search box located on the map and can be switched easily. In addition, Google also decided to add the “Where’s Latitude?” that will take users to information about the future of the location sharing service.
This update began rolling on this day and can be checked via the Play Store.


MySpace users threaten to sue after years of blogs deleted

MySpace has been accused of deleting years worth of users’ personal blogs and histories after the site underwent a $20 million relaunch last month.

The move was a bid to shed the site’s outdated image and attract a new teenage fanbase, after millions of users migrated to Facebook as their primary social networking site in the late 2000s.

Purchased by Rupert Murdoch’s News Corporation in 2005 for $580m, a decision Murdoch has since called a “huge mistake”, MySpace’s focus on music and entertainment over social interaction has been credited as one of the reasons behind its decline.

At its peak, the site boasted 125m users and more webpage visits than Google. It now has around 25m users.

In 2011 Specific Media Group and pop heartthrob Justin Timberlake jointly purchased the company for $35m, and have since attempted to rebrand the site for the teenage generation through campaigns with rapper Pharrell.

This sleek new makeover has resulted in the deletion of blogs, videos, private messages, posts and comments without prior warning, much to the fury of its remaining loyal users.

Distraught fans created a thread entitled ‘I want my blogs and classic myspace back’ to vent their frustration at the move one user called “crass arrogance”.

They continued: “You have stolen 6 years of blogs and something that is priceless to me and cannot be replaced.”

Another lamented the deletion of her blogs, writing: “Openly and freely I shared intimate moments that can not be relived or retold for they where experienced. I would revisit myspace religiously because of my blogs… Myspace did an ultimate back stab.” [sic]

MySpace responded to concerns with the soothing message that the information had not been lost forever.

It said: “Change isn’t easy and there has been a lot going on lately. We understand that this information is very important to you. Please understand that your blogs have not been deleted. Your content is safe and we have been discussing the best ways possible to provide you your blogs.”


Google Maps Can Detect Traffic Accidents

Jakarta – Google has just updated the Google Maps application with new features. This feature comes reports of traffic accidents and the number of ways to access the various facilities.
Google Maps with accident information can be used on Android and iOS based devices. Overall, this application displays maps and their reliable navigation and traffic information.
Warning about the accident will appear on the map showing traffic flow and road construction. This information is also recommended that these options are not stuck in traffic around the accident site.
Last June, Google bought Waze, the creator of popular apps that inform traffic flow. But Google has not confirmed whether Waze’s data associated with this application or not.
The new application also allows users to find out if the place you want to target viable or not. Features »Explore” display greeting cards enjoy a meal and good night.
Through these features, users can be helped with a variety of information about the place in detail. There is also a rating system that allows users to find somewhere assessment.
Google Maps with navigation devices had previously been released for the Android and iOS platform. Product Manager for Google Maps, Nobuhiro Makida, said the superior feature of this application is the My Location, search, and referrals.
“Through My Location, users can know of its existence through the map, even if the device does not have GPS,” said Makida.
Next is a local search to find a business category. While referrals are the best route to a destination, even if the user is driving, walking, or taking public transportation.
Features can indicate the distance and direction of travel time to get to the destination. The Google Maps Navigation can be run via voice commands.


SOA Software Announces API Management for DataPower

SOA Software, a leading provider of API Management that helps businesses plan, build, secure, monitor and share APIs, announced today API Management for the IBM WebSphere DataPower family of SOA appliances. The new solution manages the full lifecycle of DataPower-based APIs and extends the capabilities of the widely deployed SOA Software Integrated Governance Solution for IBM DataPower.

This unified approach to managing both APIs and services extends the capabilities of DataPower infrastructure, enabling mobile and web solutions for internal mainframe and WebSphere MQ based services. SOA Software’s API Gateway, Lifecycle Manager for APIs and Community Manager have been integrated with DataPower, providing our customers a seamless API Management solution.

SOA Software’s API Management solution for DataPower goes beyond basic API management by offering management of the full API lifecycle. From plan, to build, to run, to share, the API Management solution provides the ability for customers to manage every aspect of both APIs and internal services using a single, comprehensive solution. With this new solution, customers can realize a complete API solution quickly and cost effectively.

“APIs present a challenge to IT organizations today,” said Alistair Farquharson, CTO of SOA Software. “SOA Software’s unique approach to API management on DataPower allows IT organizations to keep pace with technology advances presented by next generation mobile and web applications while benefitting from the same rich enterprise support we already offer customers today. Our solution makes managing secure, integrated APIs easy, whether a mobile app needs to securely access mainframe data or a web application needs to initiate a business transaction using WebSphere MQ.”

The SOA Software API Management solution for DataPower supports a wide variety of API standards including REST, JSON, OAuth and OpenID. It ensures interoperability with diverse backend systems through its support for SOAP and WebSphere MQ. It supports diverse security standards including SAML, Kerberos, LDAP, X509 and WS-Security. DataPower’s enterprise integration capabilities for APIs are further strengthened by SOA Software’s rich orchestration features, as well as its support for transformations including WebSphere Transformation Extender. Support for monitoring, metrics, service level agreements, and API access control all ensure API programs run consistently and predictably.

The API Management solution for DataPower enables rich communities for DataPower API developers and app developers through its developer portal. The developer portal lets API developers publish their DataPower APIs for app developers to find and consume. Social media features, API documentation, and integrated forums make it easy for developers to collaborate. Real-time system monitoring gives developers up to date status of their APIs and apps.

APIs help organizations expose critical internal business data to their customers to increase transparency and improve the customer experience. SOA Software’s API Management solution for DataPower lets DataPower customers use DataPower to secure and integrate their APIs within an enterprise environment. The result is a cost effective, full lifecycle solution for DataPower APIs that makes it easy to quickly yet securely expose internal resources to mobile apps and Web applications.

About SOA Software

SOA Software is a leading provider of Enterprise API Management and SOA governance products that enable organizations to plan, build, run and share enterprise services and APIs. Some of the world’s largest companies including Bank of America, Pfizer, and Verizon use SOA Software products to harness the power of their technology and transform their businesses. Gartner placed SOA Software in the Leaders Quadrant for the 2011 “Magic Quadrant for SOA Governance Technologies.”


Crank Software Selects GrammaTech to Turn Up Software Quality and Security

GrammaTech, Inc., a leading software developer specializing in software assurance tools, today announced that Crank Software, Inc., an innovator of embedded graphical user interface (GUI) solutions, is using GrammaTech’s CodeSonar to advance the integrity of their code.

Crank Software’s products and services enable R&D teams and user interface (UI) designers to quickly and collaboratively develop rich, animated UIs for resource-constrained embedded devices. These embedded software solutions are used in safety-critical applications, such as animated global positioning systems, in-car graphical displays and user interfaces on factory floors, so software quality and security are paramount. To enhance these areas, the team at Crank is now using CodeSonar’s advanced static analysis capability to more efficiently find and fix quality and security issues within their code.

“We wanted an innovative, high-performance static analysis tool we could drop into our process and quickly see improvements,” explained Thomas Fletcher, VP of Research and Development at Crank Software. Now that Crank’s development teams have integrated CodeSonar into their production process, quantifiable results have reinforced their choice to adopt the powerful tool. “Issues are being caught and fixed very early in the coding process. I look at these as problems I won’t have to hassle with in QA, and most critically, calls to customers I will never have to make,” he said.

CodeSonar provides Crank’s team with a high quality solution that integrates well and allows Crank’s engineers to fix problems early in development, saving time. As a result, they’ve also improved their end product and Crank Software is now feeling better-positioned for the certifications it wants to achieve to drive greater adoption. As Fletcher explained, “We wanted a comprehensive tool to push the quality and security of our software forward. And we got exactly what we aimed for.”

For a more detailed look into Crank Software’s adoption of CodeSonar, view the case study.

About GrammaTech and CodeSonar:
GrammaTech’s static analysis tools are used worldwide by Fortune 500 companies, educational institutions, startups and government agencies. The staff includes 15 PhD experts in static analysis and a superb engineering team, all focused on creating the most innovative and in-depth analysis algorithms. The company’s flagship product, CodeSonar, is a sophisticated static analysis tool that performs a whole-program, interprocedural analysis on C/C++, Java and binary code, identifying complex programming bugs that can result in serious reliability or security problems. More information about CodeSonar can be found on our website at


Launch of Remodeled Website by limoserviceoakland.net

Limoserviceoakland.net, a premier ground transportation provider, has recently launched their remodeled website. Their remodeled website aims to improve the user experience and offer better insight of their business model. Their remodeled website has tons of new features and user-friendly navigation structure to benefit the customers.

“Any business has to keep up with the improving technology in order to stay in the business. The basic idea behind remodeling the website was to make our services and fleet information available to the customers with utmost ease. The customers will find complete specifications and technical details with the images of the fleet in the new website for determining the profitability of the vehicle. Additionally, we have included many features that can help the customers in comparing the vehicles and choosing the best one for the tours. Of course, the best search engine optimization was also the main aspect behind the remodeling of the website.” – said Ruben, a manager of limoserviceoakland.net

They have used dynamic approach to remodel the website to make it visually appealing and informative for the customers. The remodeled website offers the benefit of accessing the required information with only a few clicks. Their remodeled website includes complete information about the services like wine tour, casino trips, airport transfers, concerts, sports events, night on the town and corporate events. Their website has dedicated pages focusing on the luxury transportation options for the occasions like wedding, birthday parties, proms, bachelor parties and bachelorette parties. Their new website has state-wise recommendation about the most popular destinations, hotels and restaurants for the benefits of the customers.

They have showcased their wide ranges of limo collection that includes Escalade Limo, Lincoln Stretch Limo, Rolls Limo, Hummer Limo, Range Rover Limo and Chrysler 300 Stretch Limo in their fleet. Some other fleet information like features available in 20 passenger party bus, 28 passenger party bus and 45 passenger party bus are also listed on their website with the high-definition images. The information about their wide range of exotic cars such as Bentley Flying Spur, Mercedes-Benz S500, Ranger Rover SUV, Rolls Royce Phantom, Ferrari and Lamborghini Gallardo are now available on their new website.

They have also included the complete information about the different tour packages and their features in the website for better understanding. The customers can now subscribe to their newsletter to know about the release of new packages, deals, services and fleet. They have also included the online vehicle reservation facility on the new website to offer the convenience of booking the most appropriate vehicle with utmost ease. The customers can visit http://www.limoserviceoakland.net to check out the new features of the remodeled website or book a limousine for tours and travels.


Present Mozilla Firefox Beta 23

Jakarta (ANTARA News) – Following the release of Firefox 22 two days ago, Mozilla announced the Firefox Beta update, with version 23, on the desktop and Android.

As reported by TheNextWeb, Wednesday, Firefox Beta 23 is available for Windows, Mac, and Linux. The biggest addition is the function of sharing new Mozilla.

Firefox beta has a new Share button and the panel for the application programming interfaces (Application Program Interface / API) social. In other words, developers can let users share content with friends with one click (Facebook users, for instance, can use it to share content directly from Firefox).

In addition, Firefox Social API now open to all developers who are interested in integrating their services to the website or the Mozilla browser.

This feature was first comes back in Firefox 17 in November 2012, is integrated with Facebook in December 2012, and then expanded to support providers with Firefox 21 in May this year.

In short, social API lets you keep up with the latest social events without having to switch to a new tab. Mozilla developed the “activation of social services and providers that integrate directly into Firefox where users can search for content or websites in person”. So now any developer can participate.

Next up is a mixture of content blocker, prevents (HTTP) malicious content on the site is being read or modified by an attacker with blocking. Content mixture occurs when a web page containing a combination of content secure (HTTPS) and non-secure (HTTP) which is transmitted through a secure data channel to the browser.

Finally, developers can use the new network monitor. Monitor new tissue damage components of individual sites, highlighting how long it takes each of the sites to load.


Intel aims for longer tablet battery life with Haswell chips

IDG News Service – Intel says it will increase of the battery life of tablets and hybrid PCs that use its microprocessors, with new low-power Haswell chips that will start shipping later this year.

The chip maker said Tuesday that its upcoming Core Y series chips will run at 4.5-watts using a metric called SDP (scenario design power), roomates measures the power used to dissipate heat while running certain apps on mobile and touch devices.

That’s a lower figure than Intel was aiming for initially, Intel spokesman Dan Snyder said via e-mail. Intel previously said it would release the Core Y chips with a 6-watt SDP.

Intel’s use of SDP has been Criticized, however, since it differs from the used and accepted, Instant-TDP (Thermal Design Power) metric. TDP Intel counters that may not be applicable on devices such as tablets, Because they differ so much in design from laptops. Rivals such as Advanced Micro Devices disagree.

Tablets and PCs hybrid with the 4.5 watt Core chips will offer more than nine hours of battery life on active usage, Snyder said. Intel also Announced Y 6-watt Core processors for PCs fitted with fans.

Claimed that Intel has the fourth-generation Core chips based on Haswell offer up to 50 percent longer battery life and up to twice the graphics performance than their predecessors Ivy Bridge.

The Y Core chips will ship to device makers in the coming months, Snyder said. However, the company Declined to comment on when tablets and hybrids based on the chips would Become available. Tablets and hybrids running on Intel’s third-generation Core i3 and i5 chips based on Ivy Bridge are already available. Intel also offers the Atom processor for tablets; faster the Core processors are more power hungry though.

The Y-series chips are vital for Intel, roomates needs to grab a larger share of the tablet market as PC shipments decline. Intel is also trying to bridge the divide via laptop-tablet Haswell, targeting the chips at hybrids with detachable touchscreens and keyboards. The market today is dominated by ARM, Whose processors are used in most tablets and smartphones.

The first Core processors Y joins a lineup of Haswell processors that include a dual-core Core U laptop chips, roomates draw 11.5 watts to 15 watts of power. Intel started shipping in June also other quad-and dual-core Haswell chips for desktops and laptops. Including PC makers Hewlett-Packard, Dell and Acer have Announced laptops and hybrids based on the Haswell chips Announced in June.